Sunday 29 April 2018

OUGD505 - SB02 - Milk Carton Design research 02


Following on from my research I have decided to go ahead and base my future design from the research image which I have placed below.





Out of all the designs I was drawn to this one the most. I like the colour and the delicate design. My favourite part is the white designs on the front of the packaging, they contrats so well against the black and I feel like if the product was placed on a shelf in the supermarket, it would draw in a lot of attention.

I will look into some more deigns that have a similar black and white style, as I believe that the design above would be the most effective. I can see from the image that they have kept the rest of the layout similar to that of a usualy milk carton which I think has a really nice touch. 


These designs above, are a collection of several different products which have been designed with black and white being the change of change compairing to the design of more mainstream products. I love these designs because the black and the white is so striking and really draws in attention towards what the product actually is. I see it in a way that the product is not trying to hide under a sea of complicated colours.


I attained this image because I liked how it displayed a selection of branded products which features the black and white colour use throughout the collection.

I think something as simple as sugar sachaes can have a big impact when it comes to hospitality, they are small but can be very complimetrary to their emviroment depending on how they are designed.



I think these must be like the pringles food, only a premium version. I think that it's a premium product stright away because of the black and white, it sets the mind going stright away "if the can looks premium then so must be the food inside and the ingredients they are made with".





A pretty simple image, yet stll very effective, it's not very often that you see a carton looking like this. I think it's because the mind is so used to seeing product with colourful designs and bold titles being paired with slogans and information about the product on the front of the packaging.


I would like to think that this is a bag of coffee, which has been designed with only black and white. I really like it, because it has sort of like a rustic vibe, there are a lot of different typefaces going on here too which seems to work pretty well - Again I think that using min imal colour gives leaway to being able to experiment more with type and shaping.


The above design is very simple which I love, It looks to be made from metal so I can imagine that the packaging it'self would reflect light which would look very nice considering it is balck and white. I also like how I can easily read the text on the product even though it has been edited to look fairly diffetrent than what the original type probably was. It's very simple and stright forward.


I'm not entirley sure what this product is, maybe it's a game box - but I like the design and the domiannce of the text on the packaging, the typeface looks very simialr to the one that the TV show 'Amelrican Horror Story' uses, which is pretty cool.




I believe that this is cosmentic packaging, maybe a collection? if so I think the use of blackand white works very well here as a group, I like that the packaging design os a little odd, with the fact you can't tell what some of the large letters are. A slightly edgy design even.



I really liked this Coffee Bag deisgn. So simple and effective and it creates this sort of idea that this product is premium just based on the front design of the packaging. The use of large text fills up most of the space which is quite clever. The logo alone is a sure give away that this is a caffinated product.



The above is one of my favourite examples, very modern and stylish. It's diffetrent to the carton designs that you would be used to, it seems a little metric also, probably because of the typeface. I find the image use very striking, I can tell that the images represent a milk glass from different angles.

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